THE CULTURE AROUND THE SHIRT

Field notes.

Thoughts on looking closer, keeping memories and sharing the game.

01

LOOKING CLOSER

A shirt is in the details.

Start at the collar. Follow a stripe. Notice what makes a shirt feel unmistakably itself.

↗
02

COLLECTING MEMORIES

Make room for your favourites.

An archive can begin with one shirt and the reason you remember it.

↗
03

SHARED CULTURE

Share the shirt. Add the story.

A good link opens a conversation. A personal detail keeps it going.

↗
04

ARCHIVE LABELS

Three ways to see a shirt.

Use home, away and third as invitations to compare colour and design.

↗
05

VISUAL NOTES

Two photographs, two perspectives.

A close-up and a picture from the stands can invite very different observations.

↗
06

EXPLORATION

Find your own route through the archive.

Follow a club, a decade or the details that keep catching your attention.

↗